Great Advertisement Essay Example for Free

Great Advertisement Essay When you think about advertisements you don’t realize what’s within, Weasel words. Weasel words are just a tricky skill used by the advertisers. People who try to persuade you into buying their product are using a trick mask they hope you don’t see. While thinking of how to develop this essay I found a great advertisement that relates a Wrinkle-free lotion to be exact. I looked at it and I was surprised to see how fake it looked, and how desperate they were. Also how badly they wanted for the audience to buy it. They used weasel words in all of the advertisement; it was basically covered with it. An example is â€Å"less wrinkles in only sixty minutes†. The â€Å"Less wrinkles† statement doesn’t actually tell you that all your wrinkles are going to go away it may be only some or maybe just one. â€Å"Sixty minutes† statement is another weasel word because that’s basically what people like to hear and say â€Å"wow this really works†. Plus the pictures has a big role in all this, It shows a before and after picture. That’s how they try to get our attention away from the actual meaning. The whole advertisement is misleading. Why? It gives a wrong impression. It says less wrinkles not every wrinkle will disappear, which is what the viewers have in mind that all the wrinkles will go away. Another misleading fact is that it says sixty minutes. Well what about if you leave it on for sixty minutes but it still hasn’t worked enough so you leave it longer but you think â€Å"Oh it’s just 10 minutes more†. They impress the viewer with the sixty minutes when that is not even realistic or possible maybe with a surgery you can have less wrinkles in some hours not with a lotion. Also the viewer doesn’t know what is in the lotion they just put it on because on the advertisement it says it works. The viewer may be putting something on their skin that can damage it permanently. To make it even better they add an image that tricks the viewer. Well first of all, it looks like two different people. The image which is the lady with wrinkles is an older woman. The other lady has no wrinkles at all and is young like in her twenties and in the bottom it has a caption that says â€Å"I’m wrinkle less†. Another strategy is they go towards a certain audience. The audience is mostly for women in their thirty’s and up. When seeing an advertisement you don’t realize that beneath it theirs tricks used by the advertiser. Many products can trick us with images or emotionally. Especially when its something that people want. Just remember how advertisers twist words to make us think one thing when its another, that’s because they know weasel words.

Importance Of Positive Interactions Children And Young People Essay

Importance Of Positive Interactions Children And Young People Essay It may be hard to establish a positive relationship with a child at first, the early years practitioners need to really get to know the children in their care in order to respond to them adequately. They need to know their interests, what frightens them or worries them, what makes them happy and sad and what annoys them. They need to be aware at what triggers their moods and they need to work out how to get each individual child to respond to them, trust them and open up to them and this is not very easy. Getting to know a child can be very difficult because they may be shy and may not like being around strangers and they also might be experiencing separation anxiety from their parents and may also be very wary of the setting they are in early years practitioners need to be aware that toys and games are no substitute for a warm and trusting relationship with an adult, who is actually interested in the child. Sometimes in early years settings the setting appoints each child with a key person, the key person will be responsible for helping the child settle in to the setting. The key person will try and build a genuine bond with the child so that they feel happy, confident, welcomed and valued. Babies and young children need to get to know there key person in order for them to feel safe and cared for. Also the key person will need to build up a good relationship with the childs parents and work together in finding ways for the best ways for the child to settle in, the child will settle more easily if they know they have one person who they can trust and rely on. Adults are a childs best resource and role model and by giving a child your complete attention are better than any toy or gadget. Most children long to be accepted in their surroundings and feel the need to belong and that their beliefs and opinions are respected and valued. By positively interacting with a child you will get to know that child really well, you will begin to understand what they like and d islike and once you know this you can plan appropriate activities for them to develop. A positive interaction with the child should start as soon as they come in in the morning by making sure the way you greet them is an extremely positive one as this is the most upsetting time for the child when their parents leave them. As the children get involved in activities you should be able to focus on what the child is saying and try and become a part of the conversation this lets the child think they are in the lead and you are taking direction from them and not the opposite way around, but there also maybe times when the child does not want or need input from an adult and by knowing the child you should know when to step back and quietly observe instead. All this comes from experience and how well you know the child, as you grow practitioner you will instinctively know when to intervene or simply just stand back and let the child explore. With all children they are all completely differe nt and some children will open up to you very easily as some children thrive on adult attention .however some children will not be so keen to open up and it will be extremely hard to build a positive relationship. They may find it difficult for a number of reasons for example they may be shy ,they may be experiencing problems outside the setting, they maybe unwell or just tired whatever the reason if the child has been in the setting for some time you should instantly tell why the child is being quiet or withdrawn and t maybe a good idea to have a word with the childs parents but if the child is new to the setting and are finding it difficult to settle in , it maybe that they are not interacting or communicating with anyone in the setting . Its down to the early years practitioners to try and find a way to get to know them better this might be a lot easier if you talk to the parents and find out the childs interests, try and spend quality time with the child on a one to one basis so you can gradually build up their trust. a child shouldnt be forced into mixing with others till they are ready to do so they may just like to watch and adjust to their new setting .books can be extremely good by getting the child to interact, find out what their favourite story is and offer to read it to them this may encourage the child to talk about the story. It is very important that your child as a positive relationship with their practitioner as the child may spend 5-7 hours a day with them. Interacting positively with the child from an early age is the basis for a good relationship which benefits the children immensely by positively interacting with the child they get one on one time with the practitioner and produce a positive relationship between them. By having a positive relationship it helps develop the childs cognitive skills , social emotional and language skills ; children not only obtain language and social skills but they also develop sensitivity , the ability to t alk out their problems, encouragement and the ability to ask questions . teacher child interactions are most developmentally appropriate when the teacher responds quickly , directly and warmly to the children this provides a variety of opportunities to engage in 2 way conversations and identifies and elaborates on the feelings , interests and activities of the children teachers which react in a sensitive and positive way are more likely to develop positive and nurturing relationships which is a key to a childs security , increasing the likelihood that the child will explore their environment giving them more opportunity to learn . 3.2. Describe why it is necessary to listen to children and effective ways of doing this. Children need to talk excessively and constantly and whilst we hear what they are saying do we really listen to them? If you ask children about adults who they like to be with, time and time again they will tell you, someone who they can talk to. Listening is an integral part of working effectively with children of all ages. It needs to begin when children are babies; babies need to see responses to their early vocalisation. Adults working with babies may smile, pick up a baby and reply by expanding the vocalisation. Later as children become more fluent speakers, the need to learn the skills of listening. Contrary to popular belief, this is not learnt by keeping them still and quiet, listening is actually an active skill and children need to learn to respond appropriately. they can do this if adults are actively listening to them . Active listening is more than just hearing: it involves thinking about what the other person (in this case a child) is trying to convey. Active listening also means giving a child your full attention, this can be hard in busy settings, but need to be prioritised. In most settings opportunities for active listening are linked to layout and routines. Preparing the fruit for snack time and wiping tables are examples of tasks can be done with a child chatting alongside. The key is to make sure children feel relaxed and they know that you are not in a rush or likely to be distracted. By listening closely to children we can identify their needs and capabilities and interests and also helps them build on their confidence and self-esteem. we can use this knowledge to plan activities and decide how to extend these activities in order to promote the childs learning in all areas of learning and development , some children take a while before they really get round to talking . This is one reason why it is important to create situations where you are not rushed. A child may simply begin by just wanting to be with you and gradually begin to want t o talk. Some children also need visual props and cues to help them. This is particular important in younger children. As well as children whom the language of the setting is not their own language. A child who cannot tell you cannot tell you what they want is likely to grab what they need by behaving badly. To listen to what a childs saying you need to give the child your full attention and make sure you know that you have done so face them, look them in the eye, lean in towards them and respond to what they are saying, do not deny or reject what they are saying. It is also important to remember that when we talk about listening to children we do not simply mean taking into account what they are saying through there spoken word. There are many ways in which a child can communicate or even very young babies or children with a developmental delay or disability can communicate in a number of ways. These children must also be listened to and their feelings taken into account. Early year s practitioners need to learn how to identify the right moment when to intervene in a childs conversation without taking control or finishing sentences for them you can do this by trying to expand on what they are saying through asking appropriate questions or giving relevant opinions. If a child begins to feel like what they have to say is of no consequence and you are not likely to take into account their opinions they will cease to voice them, speaking and listening are fundamental to everything we do every day. A childs communication skills need to be targeted daily. Their ability to talk and express themselves need to be nurtured and the best way this can be done is for early years practitioners to listen intently to what they have to say. We may not always agree with them and it may not always be possible to let them have what they request. However it is possible for us to listen to them and respond to them in an adequate and effective manner. 3.3 summarise the importance of spontaneous play and how this can be achieved in early years settings. Given the opportunity children play spontaneously which means they provide their own motivation to play and act without intervention of an adult .the time and type of play is totally decided by the child and activities can be stopped and taken up at will. Playing to the child is just spontaneous and may not have any goal or conclusion. Spontaneous play can be extremely effective and practitioners should make use of unexpected opportunities, for example it may suddenly start raining or snowing, this is the perfect opportunity for the children to build snowmen or just go out into the rain and explore the puddles in their wellys, or even look for rainbows. Spontaneous play can happen anytime or anywhere in all environments, jumping in leaves whilst walking to the park or just by picking up a teddy bear and starting a tea party are just a few examples of spontaneous play. It is essential that all early years workers understand and value spontaneous play in order to become sensitive faci litators. While most children embark on spontaneous play willingly, adults need to make the right provisions. It is important to remember that every child is an individual with their own needs and during development these needs change. facilitating spontaneous play requires careful planning , anticipating the next stage and adapting resources to fulfil the need of the child.in providing play , space ,resources , time and friends need to be considered. Appropriate space should be set aside for play. It should be big enough for free ranging activities for a child in relation to the childs developmental changes, play space should be safe and should have opportunities for exploration and investigation by the child. Provide stimulating resources that are appropriate for the specific child, resources should be easily obtainable and representable of a multi-cultural society and they all should be checked for safety. Spontaneous play depends on the child being given the opportunity to engag e in activities without interruption. They should be given enough time to do the specific play activity. At all stages of development children need playmates it is important for them to interact with children. Enthusiasm and encouragement from adults should be available when the children need it. Just by watching young children it is easy to see that play is often stimulating and rewarding , and they get a great deal of emotional satisfaction from playing . Although the differences are not always clear cut or easily understood, it is possible to identify distinct functions that play has for a child. Mary d Sheridan a researcher in child development for over 40 years termed these functions apprenticeship, research, occupational therapy and recreation Apprenticeship. As children get older they gradually develop competence in performing everyday tasks, such as dressing and feeding them or answering the telephone, play can provide the shills of acquiring such skills. Research. Children find out about the world around them through a process of observing, exploring, speculating and making discoveries. For example the child will learn about the properties of water which some things float and sink. Playing provides ample opportunities for this kind of learning. Occupational therapy. Play can have a soothing or distracting effect. It can be a simple escape from boredom, a means of diverting attention or coming to terms with things that are unpleasant such as pain. Recreation. This is the function of play that readily springs to mind. Children entertain themselves through play; they are simply just enjoying themselves and having fun. Studies carried out by researchers including Mary d Sheridan ,show that the functions that play fulfils for each child from moment to moment and day to day are part of the wider contribution that play makes to each childs overall development . In other words play helps children in their development. Bilbliography Beith, Kate and penny tassoni and Kath Bulmer childrens care learning and development oxford, Heinemann, 2005 Bruce, Tina and Carolynn meggitt childcare and education Oxon, book point ltd.

Market Entry Strategies of Wal-Mart

Market Entry Strategies of Wal-Mart Founded in the year 1962, by Sam Walton, Wal-Mart was a single discount store in Rogers situated in the state of Arkansas. Then the growth of the Wal-Mart chain of stores has been tremendous. Initially the chain consisted of 9 stores amounting to a total sale of 1.4 million US dollars and the growth exploded with a overall sale of 118 billion US dollars in the year 1998 and the number of stores amounted to over 2,316 stores. The company also includes discount stores, warehouse outlets offering deep discounts, the whole sale club, supercenters of Wal-Mart. The success story of Wal-Mart is unique in the history of retailing and this success could greatly be attributed to the dynamic leadership of Sam Walton. Its innings in the international arena started when the company inaugurated a store in Mexico in the year 1991. Then the international chain kept on expanding to many nations like Argentina, Canada, Germany, South Korea and Brazil. By the year 1998 the number of international store s of Wal-Mart alone amounted to over 600 and these stores generated a revenue of over 7.5 billion dollars (Wal-Mart Annual report, 2008). The lines of merchandise of Wal-Mart is inclusive of electronics for consumers, goods related to sports, house wares, items for the lawn and the kitchen, apparels, paints, hardwares, items for repairing the automotives and their maintenance, games, grocery, toys, fashion items for homes, goods related to other types of maintenance activities. In the region of the United states, the company plays an important role in the generation of jobs and the number of jobs created by the company amounts to over 800, 000. Apart from this the company is also involved in the supporting of many types of manufacturing jobs in the US and this is being facilitated through the campaign called America first (Wal-Mart Annual report, 2008). International presence of Wal-Mart The company is involved in the serving of over 179 million people in one year and it also possesses over 2 million associates all over the world. The number of stores possessed by Wal-Mart numbers to over 7, 343 and its Sams Clubs are also present in over 14 markets. Hence it is not surprising that it is the biggest retailer in the whole of United States. From the year 2002 the company has been topping the list of fortune 500 list and in the year 2006 it was pushed to the second place, next only to Exxon- Mobil due the rise in the price of oil in that year. In the year 2008, the annual revenue generated by Wal-Mart was over 378 billion dollars (Wal-Mart Annual report, 2008). Hence the company continues to be successful in many nations exploiting the human resources as well as the other resources in the nations. Its idea is to capitalise on the strategy set by the company for global expansions and the present targets of Wal-Mart are the big nations with huge human resources like Russi a and India (Newsweek, 2007). There are lot of strategies employed by the company and it has had a huge impact on the local culture of the retail in every nation it has occupied so far. The major strategies that are used by the company before it ventures into another company are as follows: Establishment of partnership with the organisations and business that are present locally Working in close association with that of the governments of the states and nations Trying to exploit the flourishing purchasing power of the people in the middle class (Newsweek, 2007) Strategies for global expansion The strategy used by Wal-Mart at the multinational level is being modified in such a way that it becomes the transnational strategy and the key aspects of this strategy includes response at the national level, operations at the international level and also taking lessons from the operations that are being conducted on a global scale. The aim of the company in following such an approach is that it should become the best choice for goods that are low cost in the United States as well as the whole world (Fishman, 2006). As the company is basically a retail company it stresses on the concept of orientation of the consumers by acquisition as well as distribution of goods at a low cost and at the same time facilitating learning on a global scale by the process of decentralisation, tackling competition over the borders and by sharing its acquired knowledge. But still in the global business arena, the company is relatively new and on its way to become a leading player. The stress placed by t he company on the concept of national response has to an extent, brought about reductions in the operational efficiency of the company because it was not able to accomplish economy of scale which is enjoyed by the customers when it comes to the products that are standardised. The company is involved in the formulation of blueprints for the managers when it comes to the strategies which they are supposed to follow (Coleman, 1999). According to the needs as well as the culture of the people there is a high level of adaptation and the company has its location which is proximal to its market. The company also shows a lot of sensitivity when it comes to individual needs of every nation and also responds in an appropriate manner to these needs. There is also close contact and co-operative working shown by the company with the respective government so that every rule or legislation that has been passed by the government could also be taken into account while designing the strategies. The company is also involved in a lot of community works by provision of sponsors for the student community and contributes its share to the welfare of the people in the nations where it has its operations. Success factors of Wal-Mart Each of the stores operated by Wal-Mart is from that of the product being stocked by the company which would move towards the equipment at the front end and this would go a long way in helping checkouts in a rapid manner with the philosophy set by the company in place- provision of goods at low prices every day and at the same time providing customer services that are of top quality. Hence the added advantage of the low costs is that the expenses incurred in organisation of promotions for sales could be cut down to a large extent. Moreover the predictability of sales also increases. The company firmly believes in the system of cross docking inventory system and hence has invested a lot in the same. The process of cross docking has led the Wal-Mart to attain economies of scale and this has in turn brought about considerable reductions in the costs that are incurred for sales. In the system followed by Wal-Mart, there is a continuous delivery of the goods to the stores in a time of max imum two days and at times there are no requirements even to inventory them. Hence the shelves of Wal-Mart are refilled faster than four times of the existing competition in the market (Thomson, 1998). This is a particular advantage possessed by the company when it comes to competition. The power of buying of Wal-Mart is leveraged by means of purchasing in bulk quantities and also the company takes care of its own distribution. Hence every day low prices are guaranteed by the company and hence it has become a one stop shop. Hence at present the company owns stores in a variety of companies like argentina, mexico, brazil, Canada, UK, Korea china and also in Germany (Nelson, 1999). Single business strategy The major reason behind the success of Wal-Mart lies in the fact that the company believes and concentrates on the strategy of single business. This is the strategy that has been providing the company with success over a period of over 30 years. In the three decades the company has never believed in the concept of diversification for the sustenance of its growth and also its advantages at the competitive level. Hence the services provided by the company and the low prices offered are the major reasons behinds its success. The concentration on one particular strategy also poses a threat to the company because it is equivalent to place all the eggs in one single bucket (Richter, 1998). Supply chain, distribution The competitive advantage gained by a company depends on the efficiency existing in the system of operation of the company and also on the degree of efficiency of the supply chain. The chain of stores owned by Wal-Mart is highly successful only due to the ability of the company in the distribution of the merchandise from that of a huge network of distribution centers that are modern and are in turn served by means of truck fleet that is private. Wal-Mart has also been highly efficient in the maintenance of a good position in terms of the instock and also in the filling of the shelves that are in the new stores being established by the company every year. This is evident from the fact that though Wal-Mart has increased its sales by 30 in a time of two years, there was only a 12 percent increase in the inventory value at the cost of replacement in the same period of time (The Bay Area Economic Forum, 2003). Hence the strategy of leveraging a chain of supply for the purpose of restricti ng of the growth of the inventory continued to be followed by the company and during the first quarters resulted in a 14 percent increase of the inventories and a subsequent 3 percent increase in the inventories. Wal-Mart was also highly efficient and capable of investing in distribution capacities that are new and particularly this is true in case of the foods sold which is one of the areas responsible for a major portion of the growth shown by the company. The first centre for distribution of food by Wal-Mart located at Clarksville is only 10 years and there are twelve other centers for food distribution which are very new (Economist, 2006). WAL-MART IN INDIA Wal-Marts entry into India The nation of India is very different from the other nations in many ways. Being aware of the historic challenges and changes that have shaped the nation, the Indian government as well as the private sector existing in India have been taking rapid steps for the better shaping of the retail sector that is evolving at a rapid pace. Hence the changes taking place in the sector of retail should be considered keenly by the retailing giants. In the structure of the Indian retail transformations are continually being introduced and it is expected that the retail sector would grow towards 635 billion dollars by the end of the year 2015. The growth of the Indian population compounded by the escalation in the disposable incomes of the people of India is the basis for this boom in the sector of retail. Particularly the retailing of food is experiencing growth by leaps and bounds and the Grocery and Food segment contributes to around 60 percent of the whole of the market of India (Franklin 2001) . It was in the year 2005 that Wal-Mart began to look for ways to venture into India.. This was possible due to the decision of the Indian government to relax the regulations pertaining to the opening of foreign direct investment in India. The initial plan of Wal-Mart was the launching of whole sale stores in the country by means of joint ventures by the year 2008. it also had the initial target of expanding to over 75 nations in time of 7 years. But since the company faced a lot of opposition from the Indian side, they had to hold up their plans. However in the year 2008, there were three stores opened by Bharti retail in the stated of Punjab under the name of Easy days. Sunil Mittal from Bharti also mentioned that the local markets would be the source of over 90 percent of the goods and this combined operation would also lead to Wal-Mart increase its sourcing at the global level from the nation of India. The aim of the joint venture between Bharti and Wal-Mart is that Bharti would su pply Wal-Mart with the products it buys directly from that of the agriculturists, artisans and craftsmen (Goetz and Swaminathan, 2006). The challenges facing Walmart in India India was rated as one of the top international investment destination in 2005 amongst 30 other emerging markets that were short-listed for mass merchant and food retailers who wished to internationalize (Business Credit, 2006). Compared to other countries, India is seen as a rapidly accelerating economy whose gross domestic product (GDP) is rising at an average annual rate of about 7.5 percent continuously for the past three years (Choi, 2006; Economist, 2006) while its retail market has witnessed a growth of 10 percent on average (Business Credit, 2006). It is stated that the Indian retail market with a projection of $250 billion annually, is actually the worlds eighth largest market and it is expected that this will reflect a growth of more than 7% yearly (Dutt, 2005). These factors reflect that it is the strong economic conditions of the country that draw the attention of companies such as Wal-Mart who are interested in starting operations in the Indian retail market. Despite deregulations which have seen the rapid rise of the Indian economy, the retail economy is protected from foreign competition as rules disallow direct foreign investment in this sector. The multi-brand retailers cannot invest directly in the country and are not even allowed to open and operate their own stores (Kravilanz, 2006). This rule has forced Wal-Mart to enter into a partnership venture with Bharti Enterprises, which in turn is an Indian business group that is a leader in countrys telecom sector. This joint venture between Wal-Mart and Bharti has resulted in them managing the supply chain together while it is Bharti Enterprises that will act as franchisees to conduct the retail operations (Lakshman, 2006; Mukherjee, 2006). This particular model in India that has been selected by Wal-Mart will throw open likely challenges pertaining to ownership as well as internalization dimensions of the model. This particular model is not the way Wal-Mart operates in other countries s uch as Germany and South Korea. Thus the company needs to take care that the definition of the model is in tandem with the partnership entered into with Bharti as well as the strengths that are associated with Wal-Marts classic operating model. There have been cases wherein partnerships have failed. This would require Wal-Mart not only to manage its joint -venture closely but simultaneously work patiently with Bharti. Wal-Mart also needs to protect well the huge amount of supply chain and information technology intellectual property that it has introduced in the joint venture. As far as India is concerned this is a big challenge and there is a requirement on part of Wal-Mart to comprehend in detail managing the relation in this context at least. As far as the location is concerned, the size of market undoubtedly makes India an attractive destination which however is limited by many facets that need to be managed in order to ensure success. The present population of India is more than a billion. Despite having a large population that is relatively poor, the strength of Indias middle class population is around 300,000,000 people, which makes the number much larger in comparison to the total US population (Choi, 2006; Economist, 2006). This will prove advantageous to Wal-Mart as it has a large potential to which it usually caters to. The Indian market may be large but is typically characterized by intricate variety and difference. The complexity is clearly visible by differences that exist in religion, language, dialect, value system, food habit, economic buying power, clothing selection, fabric, tradition, and access to transportation. Indeed markets in India comprise of several sub-markets. The main factor will be how successful Wal-Mart is in segmenting the market as per different facets. The ability of Wal-Mart to build merchandise that is local and its ability to locate and supply approximately 75,000 products that are usually sold in a typical supercenter will be put to test (Dutt, 2005). The standards of Indian shoppers are difficult to meet as the Indian middle class customer is usually a value-conscious shopper. This is clearly reflected in the Indian customers mindset of expecting products that meet global standards albeit at process those are Indian.

King Khafre Seated Essay -- Egyptian Art Egypt History

King Khafre Seated Egyptian art is infamous across the world - classified by the monumental pyramids, and the Sphinx. Although these are both valid forms of Egyptian art, they do not make up the entire artistic history of the country. On the contrary, perhaps the most replicated example of classic Egyptian art, from the Old Kingdom, can be found in their rendering of the human form. An interest in portraiture developed early in Egypt. (Gardner, 75) Whether painted on pottery, or cut into rock, the figures all had notably Egyptian characteristics. "The seated statue is one of only a very small number of basic formulaic types employed by the sculptors of the Old Kingdom." (Gardner, 75) The statue of King Khafre Seated , from the fourth dynasty of the Old Kingdom, 2520 - 2492 BCE, was created by an unknown artist in the smooth permanence of graywacke stone. Although the statue is currently at the Metropolitan Museum of Art as number 56 in the Special Egyptian Exhibition, its true home is at the Egyptian Museum, in Cairo. The man being portrayed, King Khafre, ruled Egypt for approximately thirty years, during which he commissioned the single most recognizable monuments of Egypt, the a fore mentioned Pyramids at Giza and the Sphinx. These monuments of symmetry and solidity characterize the focus of popular architecture and sculpture from the Old Kingdom in Egypt. Two main devices used in Egyptian art from the fourth dynasty, that also help classify it, are a strive for naturalism and the use of sculpture in the round. In addition to the large burial monuments being built, portraiture became quite popular at this time in history. Paintings featuring humans used their own form of "sculpture in the round" by painting in ... ...ars after Khafre’s reign, the fourth dynasty was just the beginning. Monumental Egypt, although it existed in burial tombs before Khafre’s reign, truly became a traditional pattern in the fourth dynasty. Khafre’s seated ka statues were numerous and perhaps the beginning of the formulaic sculpting of Egyptian ka statues. The King Khafre Seated that is at the Metropolitan Museum of Art now is not only the best ka statue of Khafre in existence, but perhaps one of the best examples of classic Egyptian sculpture from the Old Kingdom. Bibliography 1. Tansey, Richard G., and Kleiner, Fred S., Gardener’s Art Through the Ages, Harcourt Brace and Company, Fort Worth, TX, 1996, tenth edition, volume II, pp 73 - 85. 2. The Metropolitan Museum of Art, Special Egyptian Exhibitian, no. 56. King Khafre Seated statue label. 5th Ave. and 82nd St. New York, NY.

Computer Aided Learning: The way of the Future? :: Essays Papers

Computer Aided Learning: The way of the Future? As you look around at classrooms these days you may notice a trend. Computers are becoming more and more frequent each year. Teachers are using the latest technology to run power point presentations, streaming videos, and simulations that were never possible before. It ha becomes the new hallmark of teaching, allowing teachers to do more then ever thought possible. Companies have jumped on the bandwagon, selling aid to teachers and students. You can buy software for just about anything now a days. I know I had software for the SAT and ACT test that help considerably. But when do we have too much of a good thing? This is the debate that companies are going through, as well. Companies now have the choice of using normal human training or Computer-based training (CBT). Both have their advantages. Computer-based Training uses computer programs to teach without aid of a human instructor. Thus, you can get more people "efficiently" trained when they join the company, rather then waiting for the next training session. The premise of CBT, as stated by R. Scott Lawson in "Computer based training: is the next wave?", is an effective training medium. He goes on to say "Since the trainee directs his/her own progress through the material and actively participates by responding to prompts and questions, s/he pays greater attention to the subject matter." (Lawson sec.1 par.3) Also in this article Mr. Lawson describes the process of a CBT. The CBT gives a Pre-test. This test judge how much the trainee already knows on the subject matter. This pre-test helps the program customize itself for the trainee. Also test are taken to periodically to test the progress of the trainee. Another advantage of CBT is the bookmark feature. This allows you to stop and start the training at any time and get back to it later. Also you can customize your CBT program with company specific information, videos, and objectives. (Lawson sec. 2) The hopes of CBT are that the trainees retain the knowledge better then if taught by a human. In the article "Computer training vs. human instruction," by Holly Ann Suzik, Roger C. Schank was quoted as saying, "By and large, [human teachers] stand up in front of you and yak at you. And every body falls asleep. The sense that live humans are better teachers is a nice myth, because we don’t want to change.

Bush’s Hydrogen Fuel Cells Research Plan: A Step into the Future or a Fallacy :: Argumentative Persuasive Gas Essays

Cars running on hydrogen fuel instead of gasoline may seem like something that is seen in a science fiction movie, but they may be much closer than many people realize. President Bush announced in his State of the Union address that he has plans to take large steps forward â€Å"to advance into the 21st century† (quoted by Porteus ). This advancement is to come in the form of a $1.2 billion plan to help fund research into hydrogen fuel. By doing this Bush plans to lessen America’s reliance on foreign oil, and help to protect the environment. The Bush administration believes that this program will someday â€Å"boost American’s economy and national security† (quoted by Porteus). The new plan replaces an old one that was originally started during the Clinton administration. Clinton spent money funding research to create more fuel efficient cars instead of spending money on hydrogen fuel cell research. Bush intends to change this plan so that instead of using less oil, we will someday need none. The Bush administration has divided the funding into two major projects. Over five years, the FreedomCar project is designed to research ways to use hydrogen power in automobiles. In addition, the FreedomFuel project is designed to research ways to produce, store, and distribute the fuel to the public (Hakim 17). Although Bush’s plan seems as though it is a very good idea, there is a major argument as to whether or not such a large amount of money should be spent on funding hydrogen fuel cells. Many opposing hydrogen fuel cell research believe that it is too far into the future to spend so much money on. One of the biggest concerns with this idea is that we are not lowering fuel standards while research is being done on hydrogen fuel. They argue that money is being wasted on an idea that may never work when it is possible to lower fuel usage if Clinton’s plan is followed. Unlike many political arguments this one is not split totally between liberals and conservatives; there is a pro-Bush side and an anti-Bush side. This does not mean that either side is for or against Bush; they are simply against his hydrogen fuel cell funding. The pro-Bush side tends to be more liberal and the anti-Bush side leans to the conservative side, but because there is no clear separation of sides, you cannot say all liberals are pro-Bush and all conservatives are anti-Bush.

Marriage practices

In the Cooper Eskimos area, the prospective son-in-law worked as a servant for the girl's father for a period of three or four years, generally before she reached puberty. Bride service among the Cooper Eskimos was often Supplemental, and sometimes replaced by payments of valuable articles† (Dams, Divide Demographic Aspects of Central Eskimos Marriage Practices. American Ethnologist, Volvo. 2. No 3 (Gauge 1975). Up. 409-413. Http//www. ASTOR. Org/page/info/about/policies/ terms. Jsp). The three major groups of Eskimos were first designated as tribes by members of the fifth Thule Expedition and these three groups are Guilt, Entitles, and Cooper.Information from Nineteenth and early twentieth century describes that each of the tribal units are relatively discreet. With trade routes that intersect in Central Artic Contract between different tribes is most likely very short. There was intermarriages between Mackenzie Eskimos woman marrying into the Cooper Eskimo tribes. There have also been cases of intermarriages between Flimflamming Eskimos and Entails Eskimos and there also hostility between these two groups also. The Entitles had four cases of polygamy compared to two cases of polyandry. However, the census said otherwise.The Census shows there were three cases of polygamy to two cases of polyandry. â€Å"Rasmussen (1931 : 195) believed that two woman would be more compatible in sharing a husband than two men in sharing a wife. This explanation begs the question of the nature of Eskimo personality. † ( Dams, David. Demographic Aspects of Central Eskimos Marriage Practices. American Ethnologist. Volvo. 2 No. 3 (Gauge. 1975). Up 409-413. Http://www. ASTOR. Org/ page/ info/ about/ politics/ terms. ]SP). The Jewish ethnic traditions has some marriage practices that differ from other traditions. The Mishap's generally are observant and religious.According to Zionist ideology, ethnic intermarriages is a means of creating a single, unified cultures among Jews in Israel ( Risen 1982). Migrate couples were less educated than those of the mixed couples. They usually married with in the Shaken tradition. In the Shaken community the ones who were less educated, married Migrate would Join the next generation. The group of Shaken education is relatively higher than it probably would be if they didn't do the mixed marriages. Education plays a large role in whether they marry into the Shaken or less economically advantaged Mishap's.Patterns of intermarriage are thus challenging concepts of race and ethnicity and are leading to complex views of ethnic and racial boundaries (Harris and Simi 2002; Hiroshima 2003; Roquefort and Brunets 2002). Jews can trace their roots in Israel past their grandparent's generation. In Israel context, the assimilation hypothesis suggest that the greater contact of educated Migrate with Shamanism has led to the erosion of their Migrate ethnic consciousness, more frequent intermarriages, the consequent concentratio n of Migrate ethnicity in the lower classes (Ben-Rafael 1982).A well-off educated Migrate would marry a poorly educated Shaken. Jews consider marriages to be the ideal state of personal existence, when you have a woman without a man and a man without a wife they consider it to be incomplete. Their engagement of marriage was usually brought about by a third person, which was also known as a match-maker. Although the marriages were the concerns of their parents, the children were not forced into marriage over their objections.When they are at the ceremony for marriage, the groom is given the ring and says his declaration, the bride does not have to respond, and she Just accepts the ring from the groom and then closes her hand to show that she accepts. Then the bride and groom drink a glass of wine together. After the ceremony is over the groom steps on glass, the broken pieces of glass is supposed to tell them how many years the marriage will last between the couple. The Jews and Eski mos had some things that each culture's did for their marriage practices that were alike and some that were different.In the Jew culture they married off the girls at a very young age. The parents usually had their children's marriages arranged by a matchmaker. They had confidence that the matchmakers would bring a proper spouse for their daughter to marry. Back then the father could marry off his daughter between the ages of three and twelve years of age, which was known to be called cetacean (little one). Which was completely subject to her father's authority and could arrange the marriage without daughter's approval. The marriages without the daughter's saying â€Å"l want this one†, was considered effective gal marriages.Now the daughters have a say if they want to marry the guy that's picked out for them. If it's not who they want then they go out and find who they want. The Eskimos parents also made marriage arrangements for their daughters. Their marriages were sought through kinship. They were also married off at a young age, married before they had their first menstrual period and began bearing children three to four years later. The men in the two cultures were not able to marry the girls till they could prove they could support them and have a home for them.The Eskimo sys were forced with different sets of requirements, they were not old enough for marriage till they proved themselves capable as hunter and providers. Also had to be able to build a snow house or hunt large game unassisted, he was not considered mature enough to take on and support a wife if he couldn't do them. After they proved those steps then before marriage they had to Join the father in laws house hold. During the trial marriage period they worked for the father in laws for three to four years or until the young couple was mature enough to establish a separate house hold.In the Jews culture the young men Just had to be able to provide a home for their soon to be wife's. O nce the marriages were completely arranged the wedding plans began. The two cultures to me seem to actually have a lot of common marriage practices. Kind of shocking how closely they do things even being two separate cultures. I feel that the children should be able to have a say into who they marry and spend the rest of their lives with. The two cultures that were described in this paper lead to finding regarding the marriage practices of the Jews and Eskimos.